Stories

Stories is a new rental brand created for a London–based property development company. Stories, as a company, is developed to grow with its tenants and our brief was to create a forward thinking brand that could do the same, offering an editorial feel whilst standing out from the existing companies working in the sector.

HB+F delivered a ‘brandfont’ approach with an associated digital friendly icon alongside a brand palette and associated tag lines delivered via a sophisticated digital experience. Our approach created a brand that conveyed a living experience whilst serving the primary function of showing and leasing homes.